Andersen Design Economic Evolution Discourse

                                                                The Fin Whale We visited with a SCORE specialist on licensing this week for a very informative meeting but left with an overwhelming new list of things to do before that can become a reality.   Andersen stoneware's assets are our name, our history, and our designs and original glazes with a long established marketability but, as a family business we made mistakes that resulted in working in a space and staff too small for the size of our complex company. I have been writing about concept of  The Great American Ceramic Designers Crafsmen Network . I have learned that there is a company on the West Coast that is doing what I envision. The Company is Mud Shark Studios . They do mold and production work for others which supports their own studio work. I envision a network of similar operations and have suggested that such operations can be located in low income areas and help to revitalize the economy in a

Beautiful Music for a very important cause. Free China a people's movement important to the free world every where where ever it is. http://americanpoliticalphilosophy.blogspot.com/2013/07/free-china.html

Definition of Taylor Swifting 1 a : fearlessly using one's life experiences in a song, a blog, or whatever.... b : individualism c : a point of view or tenet put forth as in a personalized narrative This week many events occurred that culminated in changing the name of this blog to Andersen Studio Evolution Diaries, inspired by words said by Russel Smith from SCORE with whom we met yesterday. Russ said many businesses die off because they fail to evolve and so this blog has just evolved from being KickStarter Diaries to being about a more diverse concept of evolution. This is the moment when we let go of everything and toss it all up into the air and see where it all lands. The hardest thing to let go of is The Great American Ceramic Artist Designers Network , but I do so as an act of faith in that if it is meant to be, it will fall into its place in the new order that forms when the cards fall to the ground. I was pondering doing another KickSt

www.andersenstudio.com Boothbay Harbor in June is the time of the spectacular  Windjammer Days when a fleet of fully rigged windjammers sail into the picturesque harbor On June 25th & 26th There will many festivities ,- music, parades, and places to dine but if you feel like getting away from the crowds, a drive down the winding road to East Boothbay and the stunny rocky coastline of  Ocean Point is a refreshing place to commune with the water, air, earth, and sun. Andersen Studio is about halfway point between the Harbor and Ocean Point, across from the Mill Pond- the image in our logo. you can't miss our big Blue & White sign! We are throwing another great sale for  Windjammers Days 25% off ENTIRE ORDER ! Firsts and Seconds Included ! For , our email list subscribers, we are starting the sale NOW! Through the 26th. You can use our promo code WindSale online or in the showroom just by mentioning it. STARTS:

Father's Day is June 16 This email is devoted  to honoring our father, Weston Neil Andersen,  the founder of Andersen Studio and Andersen Design, 91 years old. Last night I sat with Dad alone on our front porch overlooking the pond and he spoke of  concerns for his family and the future of the business. Dad is a man who cares profoundly about others, both in the sense of family, which is the deepest concern of all, and the terms of community, as in an extension of family.   I often throw tarot cards. The card most often representing Dad is the Hermit Card , showing an old man on a mountain holding up a lantern. Weston has wisdom, of the sort that one wonders  who will carry it on after he is  gone. Today old values are slipping away like the Mists Of Avalon -  a book I read many years ago about the transformation of culture as it evolved from paganism to organized religion. These times are as transformational and Dad is now an icon of the past. The Herm

The Tufted Titmouse Sculpture which I am currently developing As you may know by now our first KickStarter Project received minimal support and so was not funded. I attribute this mainly to people not understanding what KickStarter is- or at least framing in in a very limited and often derogatory way. KickStarter is both Revolutionary and Evolutionary. KickStarter is revolutionary in that it is a rare new capitalization venue that  includes  the micro economy,. Kickstarter uses language that is usually associated with non-profit fundraisers, and so some have said that it is "asking for money for free". Some in the private sector use KickStarter that way but  the KickStarter Guidelines for the private sector recommends that the value of the rewards offered be in close proximity to the standard retail value, making KickStarter a fundraising venue for small micro economy businesses that qualify as "creative" by KickStarter's measure, and which allows a p

      The Stoneware Emperor Penguin was recently added to Andersen Studio's Online Store Dad was right about working on my sculpture from feeling only. The Tufted Titmouse is moving ahead faster than before as I find I have a clarity about what I want to achieve by working in this way.  Dad seems fascinated by the sculpture as an object of study that he frequently caresses. He is doing amazingly well. Meanwhile, I continue to work on getting the items of our line published online. Once they are up, they can be activated and deactivated at will.  Yesterday I published t he Emperor Penguin. Our KickStarter Project is stalled at 12% of our minimum goal needed to retain any funding. We have however seen an increase in email sales and sign-ups on our website.  I am already brewing some ideas related to this effort but now is not the time to reveal them- however I may release them early to our email list for which one can sign up HERE Whatever the results of the cur